Ask Yoast: Is my site structure too deep?

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If you own a website, you have to think about the structure of your site, whether it’s a blog or a shop. Site structure is essential to help users find their way on your site and it helps your site to rank. So your site’s hierarchy needs to make sense to both users and search engines. When you’re creating one, you might wonder if your structure is too deep or too shallow. Let’s take a look at an example.

Milada Sejnohova, emailed Ask Yoast with the following question:

“How deep can I make the site structure of my blog? Can I make it for instance:

  • Elemis
    • products
      • anti-aging?”

Check out the video or read the answer below!

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Depth of your site structure

In the video, I answer Milada’s question:

Well of course you can!

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First of all, if you have a products section, then it’s not a blog, it’s a website.

And two, your structure (products and then anti-aging) is a perfectly reasonable way of setting up your site. As long as it’s useful to users and it makes sense, you’re okay. It has to make sense for someone who has never been on your site.

What you really should be thinking about is: if I come to your site and I’m on any page on your site and I know that something should be there, do I know how to get there easily? Because that’s determined in large by your site structure. So make it as easy to understand as possible! 

Good luck!”

Ask Yoast

In the series Ask Yoast we answer SEO questions from followers. Need some advice about SEO? Let us help you out! Send your question to ask@yoast.com.

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Read more: ‘The ultimate guide to site structure’ »



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