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Google announces new ‘discovery’ ad formats, revamped Shopping experience, native placements at Google Marketing Live
SAN FRANCISCO — Discovery is a big theme at this year’s Google Marketing Live, its annual event to unveil new.
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Google bringing new Shopping experience with personalization, local and better checkout to U.S. next
In late March, Google rolled out a redesigned shopping destination in France. That turns out to have been a.
Google launching Policy manager in Google Ads
Google Policy manager.To help advertisers get a clearer picture of whether their accounts are experiencing any policy restrictions, Google.
Google revamps Test My Site mobile site speed tool
Google has rebuilt its site speed tool that first launched in 2016, the company announced Monday. Test My Site (which.
MarTech Today Research: A marketer’s guide to enterprise SEO platforms
Enterprise SEO continues to grow more complex as the technology and algorithms powering search engines evolve. Comprehensive enterprise SEO.
In A-From SEL , Channel: Social Media Marketing , Facebook , Facebook: Local Search , Facebook: Open Graph , Facebook: Privacy , Social media marketing
Facebook confirms searches performed off the platform do not influence Facebook search results
Facebook confirmed this week that searches off of the platform do not influence Facebook search results. Aiming to be.
Marketers can now use LinkedIn category data for targeting through Bing search
Advertisers are now able to leverage LinkedIn data for search campaigns on the Bing Ads platform. Microsoft made the.
In A-From SEL , Ask the SMXperts , Bing , Channel: SEO , Google: Accelerated Mobile Pages , Google: AMP - Accelerated Mobile Pages , Google: Marketing , Google: SEO , Google: Site Speed , Search Marketing Column , SEO , SEO -- Search Engine Optimization , SMX conference
Ask the SMXpert: SEO markup and structured data
The Ask the SMXpert series continues the question and answer (Q&A) segment held during sessions at Search Marketing Expo (SMX) West.
In A-From SEL , Channel: SEM , Column: Paid Search , Google: AdWords , Google: Paid search , Google: SEM , paid search , Paid Search Column , SEO BLOG
Hidden PPC traffic killers – Marketing Land
If a pay-per-click (PPC) account and the advertiser’s business model are functioning reasonably well, we often find that a.
In A-From SEL , Channel: Local , Column: Local Search , Google: Maps & Local , Google: Search , Local Search , SEO BLOG
Better Business Bureau reviews are complex. Here’s what you need to know
As someone who works in Local SEO, I have always been a huge advocate for the Better Business Bureau.