act-on

Inside Act On i heart marketing Customer User Conference Recap 351x200

Inside Act-On: Preparing for GDPR Compliance

We recently checked in with David to see how Act-On itself was getting prepared for being compliant. “We’re on second base,” he said, but added there is work to be done to get to home plate. He said Act-On began working about a year ago for the GDPR adoption. So far, that work has included: …

Inside Act-On: Preparing for GDPR Compliance Read More »

Timing is Everything: Leveraging Adaptive Sending and Posting to Optimize Impact

Ever pull into a full parking lot and get a front row spot because someone just happened to be pulling out? Great timing brings great advantages! For marketers, maximizing engagement with your prospects and customers can feel a lot like getting that ideal parking spot – sometimes you get lucky and send out a social …

Timing is Everything: Leveraging Adaptive Sending and Posting to Optimize Impact Read More »