Editor’s Note: A B2B adaptive marketing strategy using marketing automation can help you predict and deliver the best message to your prospects, at the perfect time, through the ideal channel…
adaptive journeys
Ever pull into a full parking lot and get a front row spot because someone just happened to be pulling out? Great timing brings great advantages! For marketers, maximizing engagement…
This transcript has been edited for length. To get the full measure, listen to the podcast. What is Adaptive Journeys™? Nathan Isaacs: To kick off our Marketing Roundtable, we’re taking…
The era of Artificial Intelligence (AI) is upon us. More and more, computer systems will become able to perform tasks that previously required human intelligence, such as decision making, visual…