Editor’s Note: A B2B adaptive marketing strategy using marketing automation can help you predict and deliver the best message to your prospects, at the perfect time, through the ideal channel…
adaptive journeys
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Ever pull into a full parking lot and get a front row spot because someone just happened to be pulling out? Great timing brings great advantages! For marketers, maximizing engagement…
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This transcript has been edited for length. To get the full measure, listen to the podcast. What is Adaptive Journeys™? Nathan Isaacs: To kick off our Marketing Roundtable, we’re taking…
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The era of Artificial Intelligence (AI) is upon us. More and more, computer systems will become able to perform tasks that previously required human intelligence, such as decision making, visual…