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7 Ways to Make Your Marketing Message Stand Out in a Crowded Digital World

Advertising, Content marketing, digital transformation, Marketing & PR, SEO BLOG, Social Media /

By Cara Sloman The morning commute is no longer populated by a sea of passengers whose faces are obscured by newspapers. Instead, these passengers are scrolling through news feeds on their mobile devices. Rather than clipping interesting news articles, readers simply post them to social media sites or upload them to a cloud-based storage service. […]

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What on Earth Is Blockchain Marketing Anyway?

advertisers, Advertising, BitClave, Bitcoin, Blockchain, blockchain marketing, blockchain technology, coupon industry, coupons, cryptocurrency, customer acquisition, digital currency, Digital Marketing, loyalty programs, merchants, OrionCoin, Polymath, rewards, Rouge, Satoshi Nakomoto, security token, SEO BLOG, transactions, transparency, website owners /

Blockchain is going to change how virtually EVERY industry is run. #WhatTheHellIsBlockchainMarketingAnyway Click To Tweet The first industry to see rapid change as a result of blockchain technology was finance and while many only see the surface level of buying and selling cryptocurrencies, it has much deeper implications for the financial world. Companies of all

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Facebook Tightens the Noose on Local Marketers and this is a HUGE Mistake

Advertising, DigitalMarketingNews, Facebook, local advertising, MarketingNews, SEO BLOG, SocialMediaNews /

As of this writing Facebook’s stock price is down nearly 4 percent today after its co-founder and CEO Mark Zuckerberg said that Facebook is going to deemphasize news and marketing posts in order to make the social platform more social. This is taking Facebook back to its roots of friends connecting with each other and

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Our Results, Analysis, and Decision

Advertising, SEO BLOG, Social media marketing, Twitter advertising, Twitter Tips /

“@buffer, you’re invited to our beta program” Late last October, we received an email from Twitter with the above subject line. We were lucky to be the few selected for Twitter’s new automated ads beta program, Promote Mode. The idea is simple: For $99 a month automatically promote your Tweets and profile to expand your

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How John Hall Grew Influence & Co. into the Largest Expert Content Creator

Advertising, amplification, amplify content, author, bestseller, Business, ceo, content marketing agency, Entrepreneur, Eric Siu, growth, growth everywhere, growth hacking, Influence & Co., Interview, John Hall, leadership, Marketing, marketing goals, Podcast, SEO BLOG, service fee model, Startup, success, Top of Mind /

Home Podcast How John Hall Grew Influence & Co. into the Largest Creator and Distributor of Expert Content Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! This post originally appeared on Growth Everywhere, a marketing and business growth blog. Hey

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How Aaron Bird Turned Bizible into the Industry Leader in B2B Marketing Attribution

Aaron Bird, ad platform, Advertising, analyze, B2B marketing attribution, Bizible, Business, ceo, direct marketing mailers, Entrepreneur, Eric Siu, growth, growth everywhere, growth hacking, industry leader, Interview, leadership, lean startup methodology, Marketing, marketing plans, marketing vendor, Microsoft, Podcast, revenue, Sales, Salesforce, search engine, SEO BLOG, Startup, success, touchpoint data /

Home Podcast How Aaron Bird Turned Bizible into the Industry Leader in B2B Marketing Attribution [podcast] Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! This post originally appeared on Growth Everywhere, a marketing and business growth blog. Hey everyone! On

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Entrepreneur Success Story: Helping Small Businesses Build Better Website Landing Pages

Advertising, Content marketing, Landing Pages, Marketing & PR, SEO BLOG /

Sometimes, as small business owners, we have too many choices. We know we’re supposed to invest in marketing and advertising, choose the best venues and platforms, measure our ROI, and then constantly test against “the winner.” But, in reality, a lot of us are too busy running our businesses on a day-to-day basis to make

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Why Your Retargeting Strategy Is Losing You Customers

Advertising, SEO BLOG /

If someone visits your product page but doesn’t purchase, or visits your email opt-in page and doesn’t complete the form, you’ve probably lost the opportunity to acquire them as a customer – unless you use retargeting. Retargeting is a powerful tool used for reconnecting with people who’ve visited your website, but who haven’t converted. In

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4 Companies That Use Humor in Marketing (And How You Can Too)

Advertising, brand awareness, branding, Charmin, Humor, Marketing, Marketing & PR, Marketing Strategy, Old Spice, SEO BLOG, Squatty Potty, Totino's /

By Stefan Gol Why is humor so effective when it comes to marketing? People always say laughter is the best medicine, and this platitude is starting to impact the marketing strategy of several big brands. Let’s take a look at some examples of companies that successfully added humor to their marketing strategies and how you

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Advertising Your Small Business: Small Budget, Big Results

Advertising, Paul Stanley, SEO BLOG /

If you’re a small business owner with a modest budget, you may be wondering where to begin with advertising. Although the advertising world can be overwhelming, the good news is that you know your business better than anyone else. Here are a few things to consider when creating your advertising plan. 1. Define your goals

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