While some word of mouth marketing is completely organic, you can also make a targeted effort to boost word of mouth and get more people talking about and promoting your brand Word of mouth marketing has always been hailed by marketing experts as one of the most effective marketing strategies, way before the existence of social […]
How to promote your business more effectively with word of mouth marketing Read More »
Optimizing your website and landing page for higher conversion rates If you’ve been on the right side of the affiliate marketing trend for the last few years, then you should be seeing positive results for your efforts. You’ve got a team of expert publishers advocating for your brand, and they’re making it easy for potential
Is your website ready for the affiliate traffic that’s coming? Read More »
Affiliate marketing’s outlook in the not-so-distant future should perk up any entrepreneur’s ears While some naysayers have prematurely eulogized affiliates, a Rakuten Affiliate Network study estimates they’re on target to grow by nearly $7 billion by 2021. So when marketers claim affiliate is on its way out, what they’re really admitting is that they lack the patience
How UK tools can improve affiliate marketing’s reputation in the US Affiliate marketing has suffered from a bad reputation in the U.S., and things weren’t so different in the U.K. a decade ago. In the U.K., though, industry leaders worked hard to change attitudes toward the sector by creating stricter standards and more transparency. Affiliate
The UK Way: 4 steps for US Affiliate Marketers to build trust Read More »
The pressure is on for today’s marketers who are on the hook to demonstrate real value for every campaign. Perhaps that’s why affiliate marketing has become the go-to strategy for driving sales and brand awareness; it is, after all, one of the most easily measured strategies. It’s no wonder experts predict it will generate $5.37 billion this
Everything you need to know to manage affiliates Affiliate marketing is a recent development in marketing methods. One party (the affiliate) brings customers to a second party (the retailer or merchant) and gets rewarded for each customer. As opposed to referral marketing, the incentives in affiliate marketing are purely financial. Download Premium Resource – Affiliate
An ecommerce site owner’s guide to affiliate marketing Read More »
Affiliate marketing is a fairly straightforward concept: Brands use other people to promote their products by offering financial incentives for leads or sales. Despite its conceptual simplicity, affiliate marketing as a whole is still misunderstood — just 22 percent of CMOs feel as if they’ve mastered it [although strictly, affiliate marketing is only relevant for transactional ecommerce].
3 ways brands can recruit and manage effective affiliates Read More »
