Apple: iOS

Marketers say Time Well Spent movement isn’t influencing social media plans

Social media apps and mobile device operating systems introduced a number of features this year to help people be more mindful of their digital usage. The initiatives are part of the Time Well Spent movement, a concept introduced by former Google design ethicist Tristan Harris whose Ted Talk “A handful of tech companies control billions …

Marketers say Time Well Spent movement isn’t influencing social media plans Read More »

iOS 12 release gives users more power, marketers more options

On September 17, Apple will release iOS 12, a big update to its mobile operating system that’s packed with a lot of useful user features that are also a boon to marketers. Let’s dig right in. Changes to notifications make it easier for users to opt in — and opt out.The update gives users more …

iOS 12 release gives users more power, marketers more options Read More »

US market becoming a smartphone duopoly

Last week, Google received the largest antitrust fine ever imposed by the European Commission (EC). At the highest level, that fine is about Google’s dominance of the world’s smartphone market. Android is far and away the dominant operating system, with a global market share of about 77 percent (or more). In the US, the iOS-Android …

US market becoming a smartphone duopoly Read More »

Apple and Google try to help you curb your smartphone compulsions

Google and Apple are having their “Alfred Nobel moment.” Nobel was the Swedish inventor of dynamite who also established the Nobel Prize. Yesterday, Apple introduced a range of features at its WWDC developer conference that are intended to help you spend less time on your smartphone. That followed similar moves by Google at last month’s I/O conference. …

Apple and Google try to help you curb your smartphone compulsions Read More »

Apple’s WWDC 2018 keynote: An overview of the announcements

Earlier today Apple wrapped its WWDC 2018 developer keynote, with a long list of announcements. Apple has four platforms, iOS, MacOS, Apple TV and WatchOS. Each one saw new upgrades or features. We’ll have “what it means” stories about several of the announcements later and tomorrow, but the following is a summary overview of everything …

Apple’s WWDC 2018 keynote: An overview of the announcements Read More »

Apple iOS 11.3: Business Chat and privacy as a marketing tool

Apple rolled out iOS 11.3 today. Among the features are new and improved AR capabilities, health records, data privacy, Animoji, Business Chat, battery health and a few others. Whether Apple can help mainstream AR in apps is an open question and worthy of separate consideration. The two features I want to discuss here are Business …

Apple iOS 11.3: Business Chat and privacy as a marketing tool Read More »

Apple debuts iPhone 8 and $1K iPhone X with ‘Face ID’

Most of what was announced today has already been written about at length because of leaks. So the drama that used to come with Apple product announcements is all but gone. Still, there was a lot there. As expected, Apple introduced two (or three) new iPhones today: the iPhone 8 and 8+ and the iPhone …

Apple debuts iPhone 8 and $1K iPhone X with ‘Face ID’ Read More »

?
WP Twitter Auto Publish Powered By : XYZScripts.com