Depending on who you listen to, retail in the United States is either on its last legs or is about to be a part of a major evolution in experiential…
Consumer Marketing
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The rise of Artificial Intelligence in the marketing world has created some remarkable opportunities for businesses to revolutionize how they communicate with their consumers. Better automation and AI means personalization…
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Alexas_Fotos / Pixabay Once upon a time, a very successful department store owner answered the telephone one evening. On the other end of the line was a customer who needed…
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All in all, 2018 was a happy holiday for retailers across the US. According to Mastercard SpendingPulse, retail spending from November 1 through December 24 increased 5% from 2017, its…
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Retail Trends Changing the Landscape in 2019 Retail is a fast-paced industry which must constantly evolve to meet consumer’s changing expectations. Disruptors such as the steady rise of eCommerce, the…
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In 2017, retail sales during the summer months decreased nearly 10 percent thanks, in part, to a drop in overall store traffic. Every year, retailers struggle to deal with the…