consumers

Reasons Why You Should Have an E-Commerce Website for Your Business

To satisfy your customers, you need to do more than design quality products and services. Businesses that have embraced technology are scaling on different heights. For you to make maximum profits, you need to make more sales. This is only possible if you can attract new customers and retain the existing ones. Having an ecommerce …

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What Is Live Stream Shopping?

“Attention shoppers: there’s a sale happening right now — on your phone.” Live stream shopping (or simply live shopping) has taken over the e-commerce airwaves in China, fusing established shopping models like the Home Shopping Network or QVC with live video, content marketing, influencer marketing and entertainment value. In other words: entertainmerce. According to Kleiner Perkins’ …

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4 Rules to Create a Strong Local Branding Strategy

If you have a great business idea and product, having a successful strategy to bring in local customers is key. Local branding gives you an opportunity to form a bond with a local audience and drive sales to new heights. To successfully brand yourself, it’s important to not only understand the market you are in …

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15 Thought-Provoking Statistics about Mobile Commerce [Infographic]

M-commerce (mobile commerce) is the next big thing in e-commerce. Click To Tweet Scroll down for infographic. Mobile commerce (or m-commerce, as the cool kids call it) has taken the e-commerce industry by storm and is the fastest growing subset of online shopping. With more than 50% of the world’s population owning a mobile phone, …

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