Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: Producing content’s become a marketer’s primary job. But how do you maximize your reach? How do you make sure that there’s some ROI every time you hit publish? Well this episode of the […]
Transcript of Getting the Most Out of Your Content Read More »
For professional content providers, clients can sometimes be an obstacle to creating quality content. Sometimes the client has a process requiring lengthy approval chains. The client may want to write for themselves, yet can’t seem to write or commit to a topic. How do you help clients through these roadblocks? In The Beginning Like any
6 Amazing Tips for Content Creation Content creation can be a challenge depending on how you look at it, especially if you are looking to use it with social media. With the right content creation tips, you will not have any challenges or experience problems. There are five main content creation tips proven to be
To succeed as a content marketer today, you have to create fresh content on a regular basis. Marketing media such as email, social networks, and search engines have become busier of late, and every marketer has to create more content to cut through the noise. According to the unwritten rules of the blogging world, you
The Awesome Reference List for Choosing Your Content Partners for Marketing Efforts Read More »
My professor told me I would never have a career in writing. He had just read a story I wrote about my worst vacation, a trip to Disneyland that my brother won in a sweepstakes. It had the potential of a mediocre story. It held the promise of slight entertainment. The only problem was my
How to Turn Your Content From Lousy to Memorable Read More »
A few weeks ago, your inbox was probably stuffed with GDPR emails. Mine was. These emails, prompted by the European data protection and privacy law that took effect May 25, asked us to confirm our interest in continuing to receive email from the sender. Many asked us to review and accept new privacy policies. Some
6 Great Email Lessons From the GDPR Deluge of 2018 Read More »
Want a shortcut to creating content that will convert, resonate with your customers, and save you time? Enter third-party review websites. For content marketers, reviews are like an unending recipe book. They are your golden ticket to efficient content that converts. (A 2017 study by the Spiegel Research Center reports that displaying reviews can increase conversion rates
6 Ways to Use Reviews in Your Content and Pitfalls to Avoid Read More »
Editor’s note: In case you missed this post last year, we’re bringing it back and adding some fresh content too. I’ve heard there are people who believe that “getting there is half the fun.” But to me, everything that happens between my decision to leave my house and my lying on a beach chair with
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Does your online content have an expiration date? Is it only good for 30 days? A year? Two years? Thanks to search engines – whether you like it or not – your content is evergreen. But while your content’s always discoverable technically, you need to think strategically about how it can be valuable all years
9 Evergreen Content Formats for Long-Term Success [Examples] Read More »
Video options abound, particularly given its growing influence on content marketing success. If you’re thinking video is best done on social media channels, you may not reap the biggest benefits. You need to create videos for your website. To make that pitch to your brand’s executives, read on and grab some stats to support your
If You Aren’t Using Website Videos, You’re Missing These 3 Benefits Read More »
