Content SEO

How to prepare for voice search

Last update: 09 September, 2017 Voice search is picking up steam. You can now use your voice to search the web, play music, navigate home, order sushi or get the latest football results. Not a day goes by without news stories about search assistants like Amazon’s Alexa, Apple’s Siri, Microsoft’s Cortana or Google’s – uh …

How to prepare for voice search Read More »

Ranking your local business part 7: Social Signals

Those of you who have been following along with this series since we started probably feel like you’ve drunk from a firehose. There are a lot of angles from which to attack Local SEO! Generally speaking, though, social media is not one of them, so this will be the shortest post of the series. Marcus …

Ranking your local business part 7: Social Signals Read More »

Ranking your local business part 6: The impact of reviews

Although they weren’t part of the initial release of Google Maps, reviews have been a fixture on Google’s local properties for over a decade. The reason is obvious: frankly, consumers love reviews. BrightLocal consumer survey data suggests that over 90% of consumers use reviews to evaluate local businesses. 84% of them trust reviews just as …

Ranking your local business part 6: The impact of reviews Read More »

Ranking your local business part 3: Website optimization • Yoast

This is the third post in an 8-part series on how to rank your business for local searches at Google. Previously, I’ve listed the most important aspects that influence your local ranking and discussed how to get the most out of Google My Business. Here, I’ll focus on another essential asset for local SEO: optimizing your website …

Ranking your local business part 3: Website optimization • Yoast Read More »

Ranking your local business part V: Citations for local search

This is the fifth post in an 8-part series on how to rank your business for local searches at Google. Previously, I’ve listed the most important aspects that influence your local ranking, discussed how to get the most out of Google My Business, covered best practices for on-site optimization, and given you some ideas for …

Ranking your local business part V: Citations for local search Read More »

Ask Yoast case study: SEO for local businesses

Today, it’s time for another Ask Yoast case study. In this edition, we’ll give SEO advice to a local business owner. We received a cry for help from Hussein Ibrahim who owns the car services site seattletowncarbestride.com. Hussein wanted to know what he could do – apart from using our Yoast SEO Premium plugin – to …

Ask Yoast case study: SEO for local businesses Read More »