Conversion Rate Optimization with Landing Pages

Gaining an Increase in Revenue by Changing 1 Color

Do you cringe when someone says, “button color?” Do you automatically shut down when a test is recommended to you that seems like just a minor change? Today I want to encourage you to shift your mindset. What may seem like a “minor” change to you may bring $21,000 more in revenue to your company. …

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Creating a Seamless Pre- to Post-Click Experience

March 29, 2018 How often are you taking into consideration what you’re offering users throughout their entire experience with your brand? This begins with the ad you’re paying to serve all the way through to the post-click experience. Is this experience seamless? For those of you that missed our webinar at the beginning of the …

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How To Boost Post-Holiday Sales with Conversion Rate Optimization

As we wrap up the holiday season, we often see e-commerce sales start to take a dive as customers fall into a post-holiday slump. However, today I would like to focus on how to boost those post-holiday sales with a few conversion rate optimization tips. Conversion Rate Optimization for E-commerce As conversion rate optimizers, we …

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Why Online Polls Are Critical To Understanding Your Users

October 20, 2017 Polls. They’re distracting. They’re inconvenient. They’re annoying.   Often times this is the mentality that people have when they see or hear about online polls. Today I’m going to convince you that this is the wrong mindset to have.   Today we’ll learn how polls can help us better understand our user’s …

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