digital advertising

6 Trends in Digital Advertising That Take Us from 2017 to 2020

ad strategy, digital advertising, Digital Marketing, marketing technology, marketing trends, predictions, SEO BLOG /

With the ever-changing digital landscape, paid social is changing at a fast and furious pace. Just a few weeks ago, Snapchat rolled out self-serve access to a broad range of its ad products, and we’ve seen Facebook, Twitter, and Pinterest get more creative with interactive and engaging paid content that better reflects the ways in […]

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How Blockchain Is Disrupting Digital Marketing

ad blockers, ad campaigns, Babyghost, banks, Basic Attention Token, BAT, Bitcoin, Blockchain, branding, Brave browser, consumer identity, cryptocurrencies, digital advertising, digital ledger, Digital Marketing, Digitalcoin, Facebook, financial institution, Google, Keybase, Litecoin, Marketing, MetaMask, Napster, peer-to-peer networks, Peercoin, Ripple, SEO BLOG, skype, Spotify, transactions, uPort, user model, VeChain /

The marketing industry is dynamic and susceptible to change. By its very purpose, it has to be able to fluidly adapt to new technologies and the shifting focus of consumers. But now there’s a new change on the horizon that will shake up digital marketing, along with many other industries: blockchain. In 2016, we saw

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