Chart of the Week: 64% see increasing leads for their business as being the primary objective for their marketing strategy When it comes to marketing strategy goals, increasing the number…
Digital Marketing Benchmarking
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How do your digital marketing capabilities compare? In our next free webinar for members, Benchmarking your digital future, I will be reviewing the state of digital transformation and recommending how…
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Using capability maturity models to review digital readiness and set targets for digital transformation This month we’ve been adding to our visual tools to help all members assess how well…
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Use our RACE framework to discover your ability to Plan, Reach, Act, Convert and Engage Two years ago we launched our free interactive marketing benchmarking tool to help members rate their ‘digital…