Digital marketing platforms

Video marketing statistics to know for 2019

Video is continuing to grow in popularity and importance, which means it’s vital to stay on top of the latest advances and statistics in order to create a strong digital video marketing strategy Video is a highly effective form of content and its popularity has gone hand-in-hand with the rise of social media. Despite the […]

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Bring your content marketing to life with videos

Content marketing includes more than articles. Videos can help increase engagement and leads, which is why you need to make the most of them It used to be that content marketing meant just that – just content, with perhaps static images. Then along came infographics and animated gifs, which enlivened our visual experiences. Well, those

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Essential Digital Marketing tools [Infographic]

Use our new digital marketing tools infographic to manage how you use marketing technology As marketers today, we’re fortunate to have a huge number of free and low-cost tools to give us insight about our customers, competitors and market. They also help us compete by delivering automated relevant, real-time communications integrated across desktop and mobile

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The highest ranking digital marketing channels for measuring ROI

[Chart of the day] What are the most important marketing channels for CMOs’ and the best digital channels for measuring ROI? When it comes to online vs. offline marketing for generating revenue and increasing sales, the most important media channels for CMO’s (from automotive, consumer packaged goods, retail, telecommunications, technology and travel industries) according to

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