Google's latest EU regulator fine, Facebook removing millions of videos showing New Zealand terrorist attack, NZ advertisers pulling Google and Facebook following shooting, Instagram's in-app checkout Read More
Ecommerce strategy
Five top tips and best practices to follow to ensure your e-commerce site gets the best results The world of e-commerce is an incredibly competitive space. Read More
As well as creating demand through strong creative and large-scale reach, social media now enables consumers to instantly purchase what they see on their screens For Read More
When customers feel an emotional connection to a brand, the lifetime value of that customer can increase by 300% There is so much more to success Read More
Chart of the Week: 36% of people have used visual search and over half say that visual information is more important than text when shopping online Read More
Chart of the Week: 43% of brands strongly agree that voice ordering offers e-commerce brands a big opportunity The majority of e-commerce brands view voice ordering Read More
Keeping new customers satisfied is compulsory if you are to have any chance of turning them into regular customers As an e-commerce business owner, you probably Read More
Chart of the Week: 53% of traffic to online stores comes via mobile devices, but this translates to just 32% revenue While the majority of people Read More
While marketing is certainly a huge part of a businesses’ success, you also need to make sure you have a detailed customer acquisition strategy in order Read More
Any retail brand with a digital presence should use this three-step process to develop an Amazon advertising strategy In the same way that the library uses Read More