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Shady competitors’ tactics and how to beat them: negative marketing resources

Content, Content marketing, Customer Reviews, external links, PPC, SEO BLOG / Good To SEO

While the web has offered the businesses the huge number of new marketing opportunities, it has also brought an increased insecurity. It’s too easy to lose your web traffic (which in many cases constitutes 80% of your leads) in one day. Besides, business presence is subject to other major risks including ruined reputation and data […]

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A forward-looking history of link building

Link building is still one of the most important aspects of SEO. When other websites link back to your website, Google interprets this positively. Just how positively, nobody is sure. The fact remains, you need high-quality links if you want to see success in your SEO efforts. But what are high-quality links, and what makes