FAQ

Five tips to create an SEO-friendly FAQ page

Search engines and people love the Frequently Asked Questions (FAQ) pages. Having a well-written FAQ section on your website is a great way to show online customers that you care about their experience and get you found from outside your website, directly responding to the needs of your audience and their search queries. For good …

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Hey Siri: How Do I Optimize For Voice Search?

Voice commands are the newest evolution – or revolution – in technology. From the radio in your car to the refrigerator in your kitchen, voice-activated response is becoming more integrated and more important to our tech. So, how important is it to optimize your website for voice right now? (Hint: It’s a lot more important …

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How to Use Live Video (Facebook & Instagram) to Grow Your Business

Currently, there are a total of 2.6 billion social network users around the globe. Businesses need to stay ahead of their competitors and gain consumers’ attention, which is why you need to build your presence on social media platforms to reach a wider audience. Source As of 2017, Facebook and Instagram have 2.2 billion and 800 million monthly …

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How to Guide Customers Through a Marketing Funnel with Interactive Content

If you have a business, you are aware of the ‘marketing funnel’ which helps you tailor your sales approach to meet the specific needs of prospects at different stages of the funnel. However, a theoretical understanding of the funnel doesn’t mean that you are instantly able to transfer this knowledge to a sustainable set of …

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6 Actionable SEO Strategies for Exceptional Customer Service

Most businesses put their heart and soul into acquiring new customers but ignore the huge opportunity in retaining existing customers. Customer retention, the most overlooked marketing tactic, is said to be the money maker since existing customers are likely to spend 31% more and 50% more likely to try new products when compared to new customers. …

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