Imagine putting on a virtual reality headset and joining your favorite social media platform as a highly interactive experience with friends. Imagine shopping for a new dining table by picking up your phone and seeing the table in your dining room, as though you’re taking a video of it right before your eyes. Sound a […]
How VR Experiences Will Take Marketing by Storm in the Not-Too-Distant Future Read More »
NOW UPDATED! This post was expanded for 2017 with new high ROI SEO tactics. Enjoy! SEO is changing so often that it can be hard to decide what you should be focusing on. So let’s go over 9 simple SEO tactics for 2017 that will skyrocket your web traffic. 1) Cross-Link to Your Own Pages If
We’re entering a new era of optimizing for search engines. And no, SEO is not dead. While many things stay the same in search, we can’t deny the new path we’re on with the introduction of machine-learning systems like Google’s RankBrain. The concept of RankBrain may seem technical and daunting, but it’s one that CMOs
How do you remember important things that you think you might forget? Some rely on their brain to memorize information while others prefer writing things down on post-it notes. There are ton of digital note-taking apps – from Evernote to Trello – that can also help you remember anything with ease. There’s another interesting option from Google that you may wish to
Google leads the world in technological advances that affect the way we live and do business. At the Google I/O developer conference this week, we glimpse a preview of how people will interact with computing in the near future. Shoreline Amphitheater in Mountain View, CA, scene of the 2017 Google I/O conference Kicking off the
What Your Business Can Immediately Take Away from Google I/O Read More »
Backlinks are still the major indicator Google uses to determine the authority of a blog. The better your backlinks, the better you’ll rank in search results. But they sure aren’t easy to get. Building backlinks is a tricky business because many of the “easy” ways go against Google’s terms of service. What’s more, if you
How to Get More Backlinks and Rank Higher on Google Read More »
Google featured snippets are an amazing opportunity for marketers to skyrocket above competitors on page one, increase page views, and boost conversions. But what is a Google featured snippet? And does this SERP manipulation really work? What exactly is a Google featured snippet? Chances are, you have seen a Google featured snippet while searching Google.
Much has been made of the fight between mobile apps and the mobile web, but the line between the two is no longer as clear-cut as it used to be. Broadly speaking, a mobile-friendly or mobile-responsive website is less costly and time-consuming to develop than a native mobile app, and tends to attract a wider
Progressive Web Apps versus Android Instant Apps: Which is better for marketers? Read More »
Voice search has been identified by the world’s leading technology providers as a huge opportunity to acquire market share over the next decade. It has become a hot topic in the industry, with every new hardware and software release being met with significant press coverage, and countless op-eds and articles analyzing the voice search ‘explosion’
