Guide

The State of Collaboration in the Workplace

Marketing teams have undergone significant changes in recent years. 82% of marketers have seen growth in their team sizes and 72% in their budgets. Despite that, marketers identify poor collaboration among their top pain-points. To dig deeper, Mailjet commissioned an independent research report to look more closely at the state of collaboration in the workplace, …

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How to Get the Most Out of Professional Conferences

March 20, 2018 Professional conferences are an exciting way to gain new knowledge about your field, share the knowledge you already have, and build your professional network. With so many ways to use conference attendance to advance your career, having an understanding of how to get the most out of a professional conference is key …

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Getting You and Your Vendors Ready for GDPR

The European General Data Protection Regulation (GDPR) will come into effect on May 25th, 2018 and will directly affect not only businesses in EU member states, but any business who interacts with EU citizens. Those organizations who are not compliant may face heavy fines, up to £20M (US$24M) or 4% of your annual global turnover. …

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Roadmap for a Solid B2B Facebook Advertising Strategy

Facebook has long been accepted as a great platform for B2C advertisers to reach their customers, but clients in the B2B sector have historically asked us at Hanapin Marketing whether facebook ads would be a beneficial use of their ad spend dollars. I’m here with good news! I have seen success with B2B clients in …

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Your Guide to Getting Organized for PPC Success

December 14, 2017 Hello PPC Heroes! As 2018 draws near, your feeds may be inundated with talk of New Year’s Resolutions. While I tend to stay away from making a big to-do about resolutions myself, I do like to reflect on my year past and prepare for changes I plan to implement to make for …

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The Ultimate Guide To Holiday Emailing – Email Marketing – SMTP services

The Ultimate Guide To Holiday Emailing For the email marketer, the holiday season is here and it’s time for all of us to get ready to make the most of it. And no, it’s not just about dusting off our Christmas jumpers and lighting up the whole neighborhood with our festive decorations. It’s also about …

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