SEO has changed over the years. In the beginning, search engines crawled links between sites and even before Google, linking from one site to another was virtually the only way you could get anywhere. Eventually, keywords came into play and search engines could attach common keyword phrases to links found on the Internet. But as …
Quality Over Quantity: The Balance of Keyword Usage Read More »
There’s a seemingly intuitive – but in practice misguided – logic that continues to lead marketers astray when trying to optimize website content for SEO. Since search engines are designed to accept keywords as input and show search results that are most relevant to those terms, you might reason: “Why not cram those keywords into …
Keyword stuffing is terrible for your SEO. Here’s what to do instead Read More »
Whether you’re looking for the lowest price on a new laptop or searching for the best dentist in your area, a significant proportion of our online activity is determined by search engine results. The big players in the search engine market, such as Google, have gained massive popularity among billions of users worldwide as a …
Website Usability vs SEO: Which Is More Important? Read More »
Your on-site SEO could be broken without you realizing it. We all know some of the basics. Content is king. Users come first. Avoid thin content, keyword stuffing, above-the-fold advertising, etc. But not all on-site SEO issues are so obvious. Here are seven on-site issues that are very easy to miss. 1. Excessive listing (Not, …
