latent semantic indexing

Semantic Search: What SEOs and Content Marketers Need to Know

Semantic search is a data retrieval method where user intent and resources are represented in a semantic model. So what do you need to know about it? Semantic search is not a new concept in the SEO industry but many digital marketers are still confused about what it is and what to do about it. …

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Does Latent Semantic Indexing affect keyword research?

Find out whether Latent Semantic Indexing has such an impact on your SEO and what you should do to improve your keyword research Before writing this post, I’ve noticed wide discussions on Latent Semantic Indexing (LSI) and its effect on SEO. Some sources state it’s crucial to select what’s called LSI keywords to boost your …

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4 specific strategies for finding LSI keywords that’ll boost your SEO

Using latent semantic indexing (LSI) keywords – terms and phrases that are similar or related to the target keyword of a webpage – in that page’s content can be highly, highly advantageous to your SEO results. That is, if you know how to find them. The rise of semantic search, employed by search engines in their efforts to achieve a more accurate and contextual understanding of an information searcher’s true intent, has altered SEO such …

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15 actionable SEO tips to improve your search rankings

Google’s RankBrain is an algorithm that uses machine learning and artificial intelligence to rank results based on feedback from searcher intent and user experience. Diving deep to learn what makes RankBrain tick, here are 15 actionable tips to improve your SEO rankings. Optimizing keyword research Keywords have long been the foundation to high-ranking SEO content.  …

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Are keywords still relevant to SEO in 2018?

What a useless article! Anyone worth their salt in the SEO industry knows that a blinkered focus on keywords in 2018 is a recipe for disaster. Sure, I couldn’t agree with you more, but when you dive into the subject it uncovers some interesting issues. If you work in the industry you will no doubt …

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5 Tools to Create SEO-Friendly Content Step-by-Step

Blogging is not as easy as it may seem. Writing articles while lying on your bed might sound like that is all that’s involved in creating great content, but people who actually do this work know that it couldn’t be further from the truth. It’s not difficult to create articles if writing (and the topics …

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How to optimize for user intent in search

User intent. Also known as searcher intent, it is a theory that unashamedly stands up to the more primitive pre-Penguin and Panda tactics of optimizing purely for keywords. User intent and optimizing for it has come into being via a combination of three key factors: Latent Semantic Indexing, Hummingbird, Rankbrain. All have fantastic and mysterious …

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Using Latent Semantic Indexing to boost your SEO strategy

SEO is an ever-changing, expansive science that is often hard to understand. You know that you need specific keywords to boost your website traffic, but we’re about to throw another curveball at you – latent semantic indexing (LSI). It sounds like a complicated term, but if you understand how basic SEO works you’re already halfway …

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