marketing campaign

How to Grow Your Business and Brand With Influencer Marketing

NOW UPDATED! This post was expanded for 2019 with new tactics for growing your business with influencer marketing. Enjoy! What Is Influencer Marketing? The Growth of Brand Influencer Partnerships Why Brands Rely on Influencer Marketing How to Work With Brand Advocates and Influencers Brand + Influencer: Make It Mutually Beneficial How to Become a Social …

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7 Examples of Storytelling Content You Can Use in Your Marketing Campaigns

Successful businesses are built on effective stories. People love to see, read or hear stories because it creates a human connection based on empathy. The best marketers in the world leverage the power of storytelling to improve branding and conversion rates. What do stories have to do with marketing? Well, people remember stories 22x more …

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What Is Buzz Marketing? – Single Grain

About 10% of all messages I get through the contact form of my site express a passionate interest in “going viral.” Whether they want me to write the first ever blog post for their site that is so popular it’s syndicated on major publications all over the world or a video script that gets millions …

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How to Write Lead Nurturing Content: 7 Proven Tactics

A lead nurturing strategy is a powerful tool that helps to increase the effectiveness of marketing campaigns by leading the target audience to the buying stage. Providing relevant content at the right time is the basis for successful lead nurturing. In this post, we’ll go through these 7 best practices that every marketer should make …

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Everything You Need to Know About B2B Performance Metrics

Whether you are promoting your B2B business through paid search, using blog aggregator sites, on social media, or through any other platform, you hope that it’ll give some good results. But how exactly will you know whether or not those efforts are paying off? How will you figure out which efforts are delivering the best …

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What Do Digital Marketing Agencies Do?

Home Digital Marketing What Do Digital Marketing Agencies Actually Do to Impact Your Business? Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! 78% of CEOs don’t trust marketers because they don’t think that they focus on ROI. CEOs want to …

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How to Use Predictive Analytics for Better Marketing Performance

With the rise of technology like Big Data, AI, and data analytics, marketing has been on a constant path of change. These days, marketing campaigns can use various measured activities to plan campaigns, and one of these tactics is using predictive analytics for better marketing performance, higher ROI and, ultimately, faster success. In this article, …

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How to Use Facebook Audience Insights to Get More Marketing Ideas

How to Use Facebook Audience Insights to Get More Marketing Ideas Skip to content Home Marketing Strategy How to Use Facebook Audience Insights to Get More Marketing Ideas Join Our Exclusive Network Subscribe now to our newsletter and get exclusive articles and deals ready to increase the ROI of your company! When it comes to …

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26 Social Media Prompts that Get the Conversation Going

UPDATED! This post was expanded and updated for 2017 to include more examples of social media prompts to get the conversation going! We all know that social media marketing is important, but for some people, opening up Twitter or Facebook and staring down that empty status update box can be incredibly intimidating! There are about 3 …

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Are You Exploiting YouTube’s Cheap Advertising Platform Yet?

NOW UPDATED! This post was expanded for 2017 with new tactics for leveraging YouTube for your business. You have a business and you’re looking to expand your reach, grow your audience, and increase your sales. If you’ve heard that advertising on YouTube is an inexpensive and lucrative means of doing this and aren’t sure how to get started, then you …

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What Is Influencer Marketing? – Single Grain

NOW UPDATED! This post was expanded for 2017 with new tactics for growing your business with influencer marketing! Are you tired of getting the same old lackluster results for your marketing strategy? Marketing can drive even the most hardened entrepreneur up the wall. Branding, speaking your audience’s language, platforms etc and figuring out which marketing strategies are most …

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