Media

The Top 7 Video Marketing Mistakes to Watch Out For

By Sandeep Rathore Consumers today are turning to video to get their information. In fact, “The State of Video Marketing 2020” by Wyzowl reports that 66% of people would prefer to watch a short video to learn about a product or service, and only 18% would rather read a text-based article, website, or post. But …

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Want to Write a Business Book? Follow These Expert Tips

Writing and publishing a book is no small feat. It requires time, dedication, and a lot of patience. Plus, beyond the excitement of seeing your name on a cover, having your own book can also establish you as an expert and leader in your field. So what should first-time authors keep in mind before they …

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Facebook launches its News section – TechCrunch

The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 9am Pacific, you can subscribe here. 1. Facebook starts testing News, its new section for journalism Facebook’s news section, which was previously reported to be imminent, is here: …

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Chrome 78 arrives with new APIs, dark mode improvements on Android and iOS

Google today launched Chrome 78 for Windows, Mac, Linux, Android, and iOS. The release includes the CSS Properties and Values API, Native File System API, new Origin Trials, and dark mode improvements on Android and iOS. You can update to the latest version now using Chrome’s built-in updater or download it directly from google.com/chrome. With …

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India moves closer to regulating internet services as it fears ‘unimaginable disruption to democracy’ – TechCrunch

India said on Monday that it is moving ahead with its plan to revise existing rules to regulate intermediaries — social media apps and others that rely on users to create their content — as they are causing “unimaginable disruption” to democracy. In a legal document filed with the country’s apex Supreme Court, the Ministry …

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MediaLab acquires messaging app Kik, expanding its app portfolio – TechCrunch

Popular messaging app Kik is, indeed, “here to stay” following an acquisition by the Los Angeles-based multimedia holding company, MediaLab. It echoes the same message from Kik’s chief executive Tim Livingston last week when he rebuffed earlier reports that the company would shut down amid an ongoing battle with the U.S. Securities and Exchange Commission. Livingston …

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Huawei is in early talks about licensing 5G tech to U.S. firms

(Reuters) — Blacklisted Chinese telecoms equipment giant Huawei is in early-stage talks with some U.S. telecoms companies about licensing its 5G network technology to them, a Huawei executive told Reuters on Friday. Vincent Pang, senior vice president and board director at the company said some firms had expressed interest in both a long-term deal or …

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Roku brings Apple TV app with Apple TV+ support to over 25 devices

Following the January announcements of deals between Apple and several TV makers to bring AirPlay 2 streaming support to multiple 2018 and 2019 smart TVs, Roku and Apple today announced the release of a dedicated Apple TV app for some Roku devices — only the second non-Apple platform to support streaming of Apple’s iTunes video …

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Get ready to see more looping videos on Spotify, as Canvas launches into beta – TechCrunch

Spotify is opening up its Canvas feature to more artists, the company announced this morning, which means you’ll see a lot more of those looping videos on the app starting soon. The feature has been in limited testing before today with select artists. When available, you don’t just see the album artwork behind the player …

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This game shows you how bots and trolls spread fake news on social media

Social media platforms off late have come under criticism for poisoning public discourse, even to the extent of getting labeled as “toxic swamps full of trolls, liars and bots.” But as Facebook and Twitter become a conduit for bad actors to manipulate news, set agendas, and propagate toxic viewpoints, they’ve moved far from being just a …

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Smarter Media Buying: Interviews with Experts – YellowHammer

We are working to assist you with smarter media buying using Interviews with Experts. Here is Part Two in the interviews with Media Buyer Experts. In Part One, (Interview with Userbase), we covered general Media Buying strategies, best practices, and the dangers of fraud. Here in Part Two, we are interviewing Kirsten Samuelson-Roberts, from YellowHammer. …

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