Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! If you haven’t already added video content to your marketing mix, now’s the time! Websites that include video get 41%more search traffic than sites that don’t. And once people arrive on your page, they’ll spend 88% more time there than they would […]
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Christine Vermes, vice-president of marketing at sales and marketing analytics company Full Circle Insights, has helped all kinds of organizations achieve marketing success. From serving as Intel’s corporate brand director—responsible for managing the company’s entire worldwide brand identity—to acting as
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Marketing isn’t all catchy taglines, Instagram Likes, and live video views. Marketing Operations can (and increasingly needs to) deliver real value directly to the bottom line. Scott Brinker observed the shift in mindset occurring several years ago: “If there was a
Christopher S. Penn is chief innovator of Brain+Trust Insights, where he’s responsible for the creation of products and services, technology and marketing strategy, brand awareness, and research & development. He’s the author of Marketing Blue Belt and Leading Innovation, and co-host of the Marketing Over Coffee podcast with John J. Wall. Chris is also a well known Google
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Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! The MarketingProfs B2B Marketing Forum always features top industry speakers, and the 2017 event did not disappoint. One of our most popular topics was “Proving the Value of B2B Influencer Marketing,” presented by Lee Odden. Fun fact: when I taught Internet
B2B Influencer Marketing: Lee Odden on Content Co-Creation Read More »
