online shopping

Amazon’s Great Indian Festival & Flipkart Big Billion Days: The Main Highlights

The most awaited shopping festivals of the leading shopping companies Amazon and Flipkart announced. Amazon’s Great Indian Festival and Flipkart’s Big Billion Days are coming together. Yes, they both are starting their festive sales at same date i.e., 29th September. Amazon’s Great Indian Festival sale and Flipkart’s Big Billion Days will be held during 29th …

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Should You Finance Your ECommerce Business with a Credit Card?

Whether you’re starting an ECommerce business for the first time or are looking to finance some elements in order to improve, you are currently considering various options for doing so. If you do not have the funds upfront to finances the expenditures, you can look into a few possibilities. One option is to use a credit …

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Read Your Customer’s Digital Body Language, Boost Sales!

It’s no secret that personalized marketing can solidify brand loyalty, improve customer experience, and boost profit margins. In fact, one recent study showed that persuasive personalization can have a positive impact on revenue by as much as 15 percent. However, personalization is a challenge in itself. Traditional marketing would make use of what the shopper …

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How Local Businesses Can Survive the Rise of Online Shopping

With people increasingly looking to do their shopping online via sites like Amazon, brick and mortar businesses are clearly struggling to survive. But there is still plenty of demand for in-store shopping highlighted by the growth of onsite shoppers in Target stores. The demand is there; you just need to tap into it. Below are …

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How to Implement Coupons on a WooCommerce Site

Everybody wants a discount. Whether you’re booking a flight or buying a product from a local vendor, saving money is always a good thing when you are shopping online. While there are many different solutions when it comes to setting up an online store, WooCommerce is one of the most trusted WordPress plugins for eCommerce. …

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Shopify’s Instagram Integration to Open Doors for Millions of Vendors

Christmas comes early for Shopify and Instagram users, with the former now providing Instagram integration to most of its vendors. The eCommerce company and Instagram had been collaborating on the new shopping service the whole year. Now the integration appears to be ready and Shopify is offering it to its millions of sellers. The future …

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How Retail Must Adapt to Compete with eCommerce

The number of eCommerce businesses has doubled in the past five years. The rise of the industry has admittedly caused less foot traffic and some brick and mortar businesses to suffer closure. But contrary to popular belief, retailers are not going out easily. Studies have shown that the majority of shoppers still prefer to go …

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Marketer’s Guide to Mobile App Advertising

By now, it’s no secret that mobile advertising is taking over with estimated advertising revenue reaching nearly $76 billion this year. In fact, mobile search ad revenue is expected to outpace desktop as soon as 2019 and mobile display ads may already have surpassed their desktop counterparts this year. And that makes sense because while …

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