podcast ads

Does Podcast Advertising Actually Work?

If you’ve ever tuned in to Tim Ferriss’s popular podcast, The Tim Ferriss Show, you’ve probably heard an advertisement for MeUndies, LegalZoom, Athletic Greens or any of the other notable brands that shell out big bucks for as little as 15 seconds of his air time. But is it worth it? Could podcast advertising really …

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The Ultimate Guide to Podcast Advertising

Podcasts are a unique medium. When people listen to podcasts, they’re able to connect with hosts in a way that’s hard to replicate on any other platform. There’s a strong level of intimacy that’s built between hosts and listeners. The rise in podcast advertising stems from a rise in popularity in the medium itself. Consider these …

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