Michelle Huff: Can you tell us more about Evergage? Andy Zimmerman: We provide a platform that helps companies personalize the digital experiences for each of their website visitors or their logged-in users, based on who they are and what they do. Companies use this to improve engagement, boost their conversions, and improve customer loyalty. Michelle: […]
Marketing Podcast with Marylou TylerPodcast Transcript Inbound, inbound, inbound – that’s marketing rally cry for that last few years. But a funny thing happened on the way to all this inbound marketing activity – outbound marketing – done right, has never been more effective. In fact, great outbound marketing can draw even greater interest to
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Marketing Podcast with Jeff GoinsPodcast Transcript There are very few – maybe no – original ideas left, so stop beating yourself up looking for that one amazing new idea. The best and most profitable innovations are often created when someone blends two or three existing ideas in entirely new ways. It’s okay to be an
Thanks for a great season! In this episode, I recap Season 3 of our podcast. Our theme this season was Email Marketing for Podcasters! I also share that our team is representing at Podcast Movement 2017 this week in Anaheim, CA! Come swing by and say hello if you are there. Check out the episodes
[Podcast] Season 3 Recap and Meet us at Podcast Movement! Read More »
Marketing Podcast with Ann HandleyPodcast Transcript The simple answer to the promise in today’s title is this – get Ann Handley’s lbook – Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content. Handley is my guest for this week’s episode of the Duct Tape Marketing podcast and she knows a thing or two about
Marketing Podcast with Simon SinekPodcast Transcript For this week’s episode of the Duct Tape Marketing Podcast, we’ll revisit my conversation with Simon Sinek, author of Start With Why and the most recent Leaders Eat Last. First off, if you’ve not read either of these books, I suggest you get both. In Start With Why Sinek
Marketing Podcast with Landon RayPodcast Transcript I’ve known this week’s guest for about a decade and in that time I’ve watched him grow from tiny start-up to thriving Inc500 stand out. It’s really fun to see this kind of success and these stories are out there and everywhere if you look – no, they don’t
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Marketing Podcast with Jeff SauerPodcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Jeff Sauer. He is a digital marketing speaker, professor, and Google Analytics consultant. He and I discuss how businesses that track and use data to get better, succeed. Sauer is a born problem solver who has been
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What does it take to top the podcast charts? Our latest guest shares the tactics you need to grow your show and your email list. In this episode, Austin Fabel, the producer of The Science of Success podcast shares his experience building a top-rated podcast and engaged email list. In this episode, we’ll cover: How to
[Podcast] The Road to One Million Downloads with Austin Fabel Read More »
Marketing Podcast with Ryan HolidayPodcast Transcript For a creative work to last it must be the right work – but it must also be promoted in the right way. Few people have figured this fine art out like my guest today. My guest for this week’s episode of the Duct Tape Marketing Podcast is Ryan Holiday.
