price comparison

Three opportunities for brands using price comparison websites – Econsultancy

According to the UK Competition and Markets Authority (CMA), an estimated 85% of all UK internet users have used a price comparison website at some point or another. This fact highlights the importance of price comparison websites – or PCWs – within the wider retail landscape, driven by online shopping and the growth of smartphones.  …

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amazon patent

Amazon May Block In-Store Price Comparisons With New Patented Technology

A patent purchased by Amazon may pose potential privacy issues. Named, “Physical Store Online Shopping Control,” this technology has the capability to track shoppers within their brick-and-mortar stores. If shoppers connect through the store’s wifi networks, this new system can track their online activity and interfere with it. This prevents shoppers from what has been …

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