Job costing is key to profitability for many small businesses. Are you doing it right? For companies that provide long-term projects to clients—such as landscaping, construction companies or consulting firms—determining how profitable a project will be is key to the success of your business. Job costing—that is, tracking all of the costs related to a […]
Does your small business get the most from your limited resources? Not sure? Wonder if you’re missing important marketing opportunities? Or do you think that this doesn’t apply to your business because it’s larger with more resources. Then think again. The business reality regardless of size or focus:Every decision means you chose not to do
10 Small Business Marketing Lessons You Need To Make The Most Of Your Limited Resources Read More »
You’re at a cocktail party. Someone approaches you and says: “Hey, I hear you’re a _____ and you’ve do _____ for a living. I have this problem I need help with. It’s right up your alley. Here’s my question:___________________?” What do you do? Whip out your Freshbooks Mobile App and crush out an invoice for
3 Steps to Finally Charge What You’re Actually Worth Read More »
One of the most complex issues facing any solopreneur is “How much should I charge for my services?” Ask too much and you risk losing business because your price is too high. But if you charge too little, you leave money on the table. Or worse, you can’t make ends meet! But don’t worry! This
Easy Guide To Solopreneur Pricing: How To Set Rates That Will Make You Happy Read More »
Pricing isn’t easy to get right, even for the most experienced retailers. It’s arguably both an art and a science. The market is dynamic, and what was once a viable strategy may no longer be producing the results you want. You might see this manifest itself in depleting margins, poor return on ad spend (RoAS),
Six reasons why your retail pricing strategies aren’t working Read More »
If you’re reading this post, you’ve probably already come across plenty of industry data about the power of influencer marketing. As per Raghav Haran: Influencer marketing is a type of word-of-mouth marketing that uses key leaders to drive your message…. Rather than marketing directly to a large group of consumers, you pay influencers to get the
6 Tools that Make Tracking Your Influencer Marketing Campaigns Easy Read More »
