Product Management

Why Online Marketplaces Care About Barcodes (And You Should Too)

barcodes, consumer demand, digital content, E-Commerce, identification, product listing, Product Management, Retailers, Search Engine Optimization, small business /

A side-hustle. A home-based business. A startup. Whatever you call it—congratulations! You’re the owner of a small business. You have a great product, and Amazon, eBay, Etsy and other websites offer ready-made distribution platforms to get your products sold. To make sure your products get discovered in a competitive online marketplace, small businesses need to […]

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What’s Your Contingency Plan for Your E-Commerce Order Fulfillment

Product Management /

When you are developing a fulfillment system you need to plan for the unexpected. There are several aspects of e-commerce order fulfillment that can go wrong and many different problems you might experience while operating your business, including the following: Courier goes out of business, Courier is too busy to take on extra work, Key

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Kanban, The World’s Oldest New Trend

agile development, ITIL, kanban, Product Management, SEO BLOG, service excellence, service management, Toyota /

While agile design efforts is current best practice, there remains a tremendous amount of work being constructed according to frameworks long in motion. ITIL and traditional legacy models of building and releasing versions of software every six months or once a year still is the standard for many firms throughout the globe. While each approach

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Reduce Product Friction to Increase User Adoption and Retention

customer experience, Product, product adoption, product development, Product Management, SEO BLOG, user experience /

Wonder why customers aren’t using your digital product? It may be time to examine product friction. Product friction is anything that represents a barrier to user adoption or retention. From an overly complicated sign-up process to difficult-to-navigate menus, if too much friction exists, customers will not change their current behavior to use your product, no

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Introducing New Products and Services as a Business Owner

Product Management, SEO BLOG /

geralt / Pixabay Regardless if you’re a freelancer, online merchant, or brick and mortar business, introducing a new product or service is crucial for your business’s growth and profitability. However, introducing a new product or service is an investment. One that requires careful planning and organizing if you want the launch to be successful. There’s

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