Research Report

Marketers Opting for Homebuilt Tech Despite Strain on Team – Email Marketing – SMTP services

Marketers reported that, on average, they lose 13.8 hours per week on their homemade technology. 51% reported that a third-party was less time consuming Data security was reported as the main concern with a homebuilt marketing solution 54% reported the cost of switching to a third-party was the main barrier New research at Mailjet, surveying …

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Understanding In-Housing: Bringing Marketing Functions Home – Email Marketing – SMTP services

Understanding In-Housing: Bringing Marketing Functions Home, a research by Mailjet and the DMA. In-housing is an increasingly discussed topic across our industry in recent years – often, because it challenges the transparency of some agency practices. To dig deeper, Mailjet has partner with the DMA to look more closely at how and why brands are …

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The State of Collaboration in the Workplace

Marketing teams have undergone significant changes in recent years. 82% of marketers have seen growth in their team sizes and 72% in their budgets. Despite that, marketers identify poor collaboration among their top pain-points. To dig deeper, Mailjet commissioned an independent research report to look more closely at the state of collaboration in the workplace, …

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