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Search Marketing: Landing Pages
Online advertising experts love to talk about the importance of matching your landing page content to your ads. And you’ll get no argument from me — Read More
Recently, my PPC agency almost declined to take on a new client because the client’s website was so severely outdated. The site looked bad, was difficult Read More
While running a successful advertising campaign can be complex at the best of times, it presents a special challenge to small industrial manufacturers. It’s one thing Read More
Hiring a dedicated pay-per-click marketer is tough. Just about every two- and four-year university in North America offers a bachelor’s degree in marketing, and some even Read More
If you’re a business which has brick-and-mortar store locations, you may know that having a local search strategy is crucial to your business. Most business owners Read More