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Enabling more high quality content for users

In Google’s mission to organize the world’s information, we want to guide Google users to the highest quality content, the principle exemplified in our quality rater guidelines. Professional publishers provide the lion’s share of quality content that benefits users and we want to encourage their success. The ecosystem is sustained via two main sources of […]

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How We Doubled Our Traffic (Without Writing Any New Blog Posts!)

When it comes to growing organic traffic, many of us default to just producing more and more blog posts. We think that if we produce enough blog posts, traffic should go up automatically. And it’s true… for the most part. The data supports it. According to HubSpot, your organic traffic could grow exponentially if you

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How can Google Search Console help you AMPlify your site?

If you have recently implemented Accelerated Mobile Pages on your site, it’s a great time to check which of your AMP pages Google has found and indexed by using Search Console. Search Console is a free service that helps you monitor and maintain your site’s presence in Google Search, including any Accelerated Mobile Pages. You

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How to best evaluate issues with your Accelerated Mobile Pages

As you #AMPlify your site with Accelerated Mobile Pages, it’s important to keep an eye periodically on the validation status of your pages, as only valid AMP pages are eligible to show on Google Search. When implementing AMP, sometimes pages will contain errors causing them to not be indexed by Google Search. Pages may also

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