SEO 101

5 Enlightened Ways To Use Google Trends for Keyword Research

Keyword research tools are useful — until they don’t have enough data for your keywords. You need to select phrases worth targeting. Sure, search engines understand concepts that are semantically connected and don’t just match keywords anymore. But when you write a webpage or design an ad, you still need to know which words to …

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Getting Started with SEO: A Guide for Small Businesses

When it comes to getting your small business in front of the eyes of your customers and potential leads, there’s nothing better or more effective than good old-fashioned SEO. Think about the last time you used Google or your preferred search engine. When you searched for something, whether it was for a product or information, …

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The Always-Up-to-Date SEO Checklist from Bruce Clay

Search engine optimization (SEO) is an evolving discipline that’s rooted in both best practices and trending strategies. So we have to keep updating this SEO checklist — and occasionally rewrite it entirely, as I’ve done today. One checklist can’t uncover everything an individual business should do when it comes to SEO and its website. But …

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SEO 101

A Guide for the Technically Challenged

SEO 101: A Guide for the Technically Challenged Published 07/18/2017 by Jayson DeMers | 0 Comments Search engine optimization (SEO), to the outsider, is a frustrating, complicated mess. Google doesn’t publish how its algorithm works (though it does give us helpful hints), and there are hundreds of independent, technical variables that can determine …

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