small business

Small Businesses are Struggling to Find Workers Due to Low Unemployment Rate

A recent LinkedIn employment report has revealed that the US job market is hale and hearty. The country’s unemployment rate is down across the board while hiring is 4.5% higher when compared to this same time last year. While the news certainly is encouraging, the report also underlines the challenges that small businesses are facing

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Over 80 Ideas for Making Books with your Creative Skills – Red Lemon Club

We could all use a little extra income, especially the kind that we earn as we sleep. How about that, and becoming better known by those that matter to you? How about something that you can leave behind as a legacy for decades to come? Something you can use as a source of value that

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Don’t Cry Over Flat Social Media Usage: What Your Business Must Do Now [Research]

Stop crying over fewer available social media opportunities that cost more. Dry your eyes and accept that the “free social media lunch” is over and flat social media usage is the new normal. The “free social media lunch” is over and flat social media usage is the new normal. #socialmedia #digitalmarketingClick To Tweet   This

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6 Tips for Effectively Managing a Small Business

6 Tips for Effectively Managing a Small Business It’s hard work building a business, but you did it anyway because you’re a born entrepreneur. Now that you’ve started a small business though, it’s time to manage it. This can seem overwhelming at first, but it’s not impossible. Read these 6 tips on how to manage

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5 Ways Small Business Marketing Has Evolved—Are You Keeping Up With the Times?

As 2018 nears the halfway mark, we thought we’d take a look back. Not just at how the year has rolled out for small businesses, but at how the last decade has changed things. To frame how far we’ve come, here’s a flashback to what was going on in 2007: The very first iPhone was

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60 Tactics To Overcome A Bad Small Business Location

Turn Your Bad Small Business Location Into An Asset Location, location, location matters because it’s a key driver of attention, traffic and sales There’s reason that place is one of the original 4Ps of Marketing since it determines your business’s location physically and mentally in your prospect’s mind. A bad small business location causes your firm

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How Connecting With Competitors Is Actually Good for Business

What is business competition? Business competition is the process of companies and individuals competing in the same industry or field. This sort of competition applies to virtually all businesses and employees. For instance, have you ever competed with a coworker for the same promotion? Signed a non-compete at a job? Even if you simply stopped

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Websites Relying on Facebook Traffic Face Uncertain Future

If the story of Mic.com is any indication Facebook reliant websites face a bleak future if they don’t quickly adapt to the new reality of much lower Facebook referrals. This follows changes earlier this year by Facebook to emphasize posts from friends or family instead of news sites. According to Digiday, Mic.com pageviews dropped 95 percent

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Small Businesses Share What Features Worked Best For Them

  No one knows the small business struggle quite like those who are living and breathing it every day. In honor of Small Business Week, we wanted to share more stories from the companies featured in our What’s in Store newsletter. We figured some of the biggest learnings come from real-life examples. From landing page

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