social data

What It Is & How to Get It Right

Remember these days when almost the only way for people to discover a brand was to hear about it from other people? People actually used to talk to spread information. Now the situation with all the social platforms is completely different, but word-of-mouth marketing is definitely not dead. You can see it because 71% of …

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The 3 Biggest Challenges Facing Social Marketers in 2017 1024x512

The 3 Biggest Challenges Facing Social Marketers in 2017

Our just-released 2017 State of Social Marketing Report shares survey results from 2,738 social media marketing professionals from 111 countries. This report shares real-world insight and understanding of a dynamic industry where new networks emerge, old networks evolve, and the user base continues to rise at rapid rates. Here are the three biggest challenges social …

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