Testimonials

Top 7 Best Testimonial Plugins for WordPress (2019)

Home / Plugins / Top Seven Best Testimonial Plugins for WordPress By Kevin Muldoon Last updated: June 7, 2019 In his 1984 book Influence, Robert Cialdini introduced the term “Social Proof” to the world. To this day social proof remains an important part of marketing using social and psychological influence. One of the most common …

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MQL vs. SQL – Serve Up The Right Type Of Content To Your Leads

Lead generation is the holy grail of marketing efforts. Every marketing campaign, across all mediums, is targeted towards generating leads in an effort to bring in new customers. After all, that’s the lifeblood of your business. Unsurprisingly, when marketers observe public interest in what they have to offer, they deem the work done from their …

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How to optimize your restaurant website • Yoast

Michiel Heijmans Michiel is a partner at Yoast and our COO. Internet veteran. His main goal with most of his articles is to kick-start your site optimization. So much to do! If you have a restaurant and a restaurant website to go with it, you might want to read this article. We have covered a lot …

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How to Increase Website Traffic through Social Media

The fight for website traffic is a tale as old as time. From creative content to Search Engine Optimization (SEO), site owners are leveraging everything they can to increase traffic. Despite the many unknowns when it comes to the impact of social media on SEO rankings, one aspect is a certainty: the potential for referral traffic …

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Growing Your Brand With IGTV: A Complete Guide

Though it is only eight years old, Instagram has set many popularity records for social media. Within three months of its launch, it had reached the magic figure of 1 million downloads, becoming the fastest social media platform to reach that figure. In under two years, it had reached 25 million users and by June …

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How to Work with YouTube Influencers to Grow Your Business

YouTube, the most popular website for videos in the world, sees over 1.8 billion logged-in users every month. It is only natural that marketers are inclined to explore the immense potential of YouTube as an advertising tool: However, with more than 400 hours of video being uploaded to YouTube every minute, making your content stand out …

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