testing

The Importance of User Acceptance Testing in Software Engineering

softwareengineering, Technology, Technology NEWS, testing / By

Software testing is an important process in software development. Moreover, software testing is done to ensure the delivery of optimal results for different business processes. To this end, the article will highlight the importance of Acceptance Test in software engineering. Let us begin by knowing what Acceptance Testing is. What is Acceptance Testing? Usually, after …

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Small-budget guide to testing ad copy, landing pages, and more

A/B testing, ad platform testing, Content, Facebook, Google, landing page optimization, Landing Pages, LinkedIn, PPC, SEO, SEO for B2B, SERP, testing / By

When you have a smaller digital marketing budget, you might think that testing should take a backseat to efficiency and driving conversions – but that would be short-sighted. In order to stay competitive, continue to take up more market share, and keep up with the changing digital space it’s important to always be testing. That …

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Even if companies can test just about anything, should they? – Econsultancy

Strategy, testing / By

The virtues of A/B and multivariate testing are well-documented, but the response to a test run by Adobe earlier this month is a reminder that testing can carry risk. Under one of Adobe’s tests, the company’s popular $9.99/month Photography plan was replaced by a $19.99/month plan that offered the same software, but included 1TB instead …

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Why It’s a Bad Idea to Rush Your Website Project

Discovery, project life cycle, Project Management, QA, rush, testing, UAT / By

It’s no secret that website project timelines can sometimes be unreasonable. Clients have many different reasons behind the timeline goals set for projects. It could be anything from the release of a new product, a big marketing campaign, or an event. The target date is almost always important and firm. In managing website design and …

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Introduction to End-to-End Testing with Cypress.io

Cypress, Development, testing, WordPress / By

The topic of testing comes up often at WebDevStudios—whether we’re on-boarding a new project, or we’re digging out bugs on existing work, and even when we talk about our own internal tools. Testing is a common part of software development that often gets overlooked, especially when you consider a website that might be more “static,” …

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How a Structured Testing Plan Leads to Quick & Stable Wins

E-Commerce, SEO BLOG, testing / By

If you were Amazon.com CEO Jeff Bezos, how would you structure your testing and experimentation process to drive growth? Let’s look at what Bezos says about experimenting (emphasis mine): “One area where I think we are especially distinctive is failure. I believe we are the best place in the world to fail (we have plenty …

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