traditional marketing

Digital Marketing vs. Traditional Marketing [Infographic]

geralt / Pixabay A top-notch marketing plan is one of the most important methods for businesses interested in reaching a large audience and growing the bottom-line. Bigger companies spend well into the thousands, some even millions, to reach their target audience in order to convert them into paying customers. However, most small to mid-sized businesses …

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So Long Traditional Advertising; Hello Digital Advertising

Free-Photos / Pixabay According to a study done by eMarketer, spending on digital advertising will outpace that of traditional marketing this year. Digital ad spending is projected to be about $130 billion or about 54% of total advertising dollars. Traditional advertising, including TV, magazines and newspapers will total about $109 billion. It is probably no …

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How to Direct Web Traffic to Your New Blog

You have put your heart and soul into creating a blog from scratch. What next? Now it’s time to drive some serious traffic to it. However, generating high-quality traffic is one of the biggest challenges faced by new bloggers, especially when each niche has thousands of blogs shouting for attention. According to data from Statista, the …

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