July 31, 2017 Did you know that Youtube is the second largest search engine behind Google? So now that you do know that, why are so few marketers investing in this huge advertising opportunity? There are many different Youtube campaigns at your fingertips just waiting for you to take charge and capture the eyes of […]
Push Play on Growth: Why You Need YouTube Advertising Read More »
Marketing, at its core, is focused on delivering wow-worthy customer experiences—or at least it should be. From your prospect’s initial engagement with your brand on social or through a piece of content to the moment they decide to buy, it’s a marketer’s job to create killer experiences that help usher them along in their buyer’s
July 24, 2017 Did you know that 72% of marketers are only spending 15% of their budget on social? Well, that number is predicted to change as many plan to ramp up their paid social budget in the coming year. If you’re hesitant to increase your social budget in 2018, you may want to think
What’s Happening in the World of Paid Social? 2017 Insights and Predictions Read More »
July 17, 2017 So you’ve heard all about Gmail ads, and you want to use them…but there may be a few things holding you back. Are you having trouble understand expectations? Is the thought of developing a strategy for Gmail ads a total mystery to you? Not sure how to gauge success? All of these
Gmail Ads Got an Upgrade! How Your Marketing Plan Can Benefit Read More »
July 10, 2017 Are you rocking that B2B advertising? How about B2C? No matter what area you’re targeting, we’ve seen mobile searches leapfrog over desktop and tablet. What does this mean? It means you need a killer strategy for your mobile marketing in order to take advantage of all of those mobile searches. In
Capitalize on the Mobile Movement with Next-Level Strategies Read More »
July 3, 2017 We all know that Excel can save you valuable time in your PPC. The latest and greatest Excel tricks are just out there waiting for you to grab a hold of and run with. What’s the problem? The problem is you barely have enough time to breathe, let alone do hours of
Webinars have seen a massive uptick in popularity in recent years, and this is due mostly to the rise of video. Facebook has prioritized video in its algorithms several times over in the past year, Twitter is still fighting to maintain Periscope, Instagram and other social platforms have integrated live video options, over a billion
How to Leverage Social Media to Drive Insane Webinar Attendance Read More »
June 19, 2017 We all want our PPC to get the kudos it deserves, right? I mean, why do we spend so much time on it if our conversions are just going to get lost, or worse, attributed to a different channel? Tracking your path and having adequate attribution in your PPC efforts is absolutely
