Web design isn’t just about aesthetics; it’s about how a site is put together under the hood. Design choices can have a big impact – positive or negative – on a site’s SEO. In turn, this can affect the site’s performance over its entire lifetime. If you’re a professional web designer (or if you’re creating […]
Creating good user experience depends on the acquisition of data. This has the power to help website designers make optimal choices by presenting them with information acquired from tracking user behaviors and activities. Data gives designers further insight into performance levels, enabling them to make decisions based on authentic user insights rather than unconfirmed guesses
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Graphic design is one of the most important components of any successful marketing campaign The right design does everything from establishing credibility with the audience to strengthening brand messaging, and using the right combination of design elements – like color, typography, and layout – can mean the difference between a marketing campaign converting like crazy
Graphic design trends to follow in 2018 to improve your marketing campaign Read More »
The best Christmas Website designs and landing pages of 2017 Christmas time is upon us and if you’re a retailer, then I’m willing to bet that you have put up some Christmas decorations somewhere. If you have a brick-and-mortar shop, then you might have a tree up with some presents underneath. After all, you’re in
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Key takeaway. If you want to instantly drive higher engagement, more shares, and greater traffic to your website, maximize your impact by testing headlines that are focused on the impact to the reader. Drive Traffic through Guest Blog Posts A popular strategy for getting significant increases in website traffic is guest blogging. With this strategy,
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Should you create a separate site and which content do you need? In our experience, you should think carefully before creating a new product launch or campaign site if you have already got a company website. You may already have your own website that incorporates essential company information. In this case, you have the decision
I’ve always been really interested in web design. In fact, one of my first online businesses was a small web design studio that helped local clients get a basic web presence and start ranking on Google. But a lot has changed since then, and many are wondering if we still need web designers in an
Which of these design elements are you using to enhance your web experience and conversion? If you’re launching a new site or refreshing an existing site it’s important to ensure your site looks contemporary and appealing. Since website design styles and technologies change so rapidly, can quickly appear dated. A site that meets your business
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Think about your website design. Do your customers like it? Why do they use it? What emotions does your website logo evoke? Perceptions are unique and critical. They are virtually snap judgements. It takes only 50 microseconds for us to get an impression about a web page and sometimes only 17 ms according to Google’s
What your website design shapes can tell your customers Read More »
6 examples showing the power of parallax-based designs to engage and impress at the same time Parallax scrolling is undoubtedly one of the most popular recent web design trends that first surfaced several years ago and is still common on certain types of site. Parallax gives a visual effect to add a feeling of depth to the visual presentation of content
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