WW is Weight Watchers Reimagined as a Technology Experience Company

The CEO of WW (formerly Weight Watchers) described the company as a ‘technology experience company’ with an incredible human-centric overlay. In September 2018 Weight Watchers announced their rebranding to WW in order to make it clear that they are digitally relevant and focused on health and wellness, not just losing weight. Mindy Grossman, CEO of …

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