SAP + Qualtrics – Why Did They Do It?

SAP released a compilation video (below) featuring SAP CEO Bill McDermott and Qualtrics CEO Ryan Smith that really sums up well why SAP is acquiring Qualtrics: Bill McDermott: First it’s an honor to team up with Brian Smith, a great CEO, and an inspirational leader. We couldn’t be prouder of our relationship with Qualtrics. Ryan …

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