In March, Google announced it will shift to first price auctions for Google Ad Manager, its ad server and.
IAB Tech Lab has begun the process of replacing VPAID (Video Player Ad Interface Definition) with SIMID (Secure Interactive.
With Google and Facebook gobbling up more of the internet ad market this year, the rest of the players.
Over the past year, social community site Reddit has aggressively rolled out improvements to its ad offerings — introducing.
DoubleVerify’s explanation of how bad actors resold in-banner ads as premium inventory.A mobile app ad fraud scheme involving banner.
Image: Google With the aim of simplifying programmatic buying, Google Ad Manager will start transitioning publisher inventory to a.