Calling all speakers and thought leaders: We’ve opened our call for submissions for #SMWNYC 2020, to be held May 5-7 at the Sheraton New York Times Square Hotel.
The deadline is November 5th, but we encourage you to apply as early as possible, as we review pitches on a rolling basis.
To get you started, here are some insider tips to increase your chances of being selected.
Get to know the global theme
The global theme for 2020 is HUMAN.X, and will emphasize taking a hard look at the meaning of human-first, experience-led marketing and what makes our industry a force for good in the world.
We will explore this through the lens of three subthemes: The Attention Revolution, Empathy Economics and Privacy Matters.
Skim our blog post and align your pitch with some of the topics we’ve highlighted as priorities for our upcoming conferences.
Get inspiration from 2019 standout sessions
Stories have the power to influence the world and the people who consume them, and with this influence comes responsibility.
Check out some of our favorite sessions from #SMWNYC 2019 that helped facilitate this important conversation throughout the year and were spot-on in meeting our standards:
Key criteria
We base our decisions on a number of criteria, but above all the important thing to remember is keeping your pitch focused on creating value for the audience. What they take away from your session can fundamentally shape their thinking and their perception of you as a thought-leader.
Here are some highlights to serve as your litmus test when crafting your pitch:
- Speaker profile: Main Stage sessions are reserved for senior and/or high profile speakers.
- Self-promotion: Sessions must not be self-promotional (person, company or product) in nature.
- Format: Ensure your title stands out, include key audience takeaways, and build your pitch on a single topic your company is uniquely qualified to speak to.
- Diversity: Ensuring gender balance and appropriate representation of POC is absolutely essential.
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