Kick Up Your Social Media with These 3 Software Apps


Today I’m going to share three software applications that will help kick up your social media. Let’s hope that these three get your week off to a great start.

Software applications or apps offer great benefits to social media marketers on their desktops or on the go. While posting directly onto a social media platform like Twitter has its advantages, using an app can extend Twitter’s features and allow a social media marketer to get better organized, share content in advance of publishing, search for the best hashtags to use in a post, and so much more!

Here are my top three apps that you can use to kick up your social media. Let me know in the comments how they work out.

Manage Your Social Networks with Buffer App

Buffer is among one of many apps to manage social networks. It’s one of my favorites because the app is integrated with Twitter. I can do influencer relations on the social network and click the Buffer icon on Twitter to schedule tweets or immediately engage. The app also has an easy to use publishing scheduler which allows me to view which content was most popular and reshare with fresh copy.

Manage Your Social Networks with Buffer App

Manage Your Social Networks with Buffer App

All image editing apps are not created equal. Though, I’ve gravitated to the Photoshop Express app because of how it lets me edit images for particular social networks. The app also looks and feels like my Adobe Photoshop MacBook app. It’s easy to use and has a host of solid features.

Edit Your Images with Adobe Photoshop Express

Edit Your Images with Adobe Photoshop Express

Create Mini Videos with Boomerang

While this app is hardly new, it is a video style that continues to emerge across brands once in a while. I would even go far enough to say that if you haven’t done a Boomerang in a social campaign, you haven’t completed the rite of passage as a social media marketer. For those of you not in the know, the app quickly captures a bunch of photos and turns them into a mini video on constant replay, forward and backward. Boomerang from Instagram is available today on Android and on iOS.

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Create Mini Videos with Boomerang

Create Mini Videos with Boomerang

Hope this kicks up your social media. Tell me in the comments.

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