NEW YORK–(BUSINESS WIRE)–Jul 23, 2019–
Monetate, the worldwide leader in personalization, today announced it has been named a Leader for the second year in a row in the 2019 Gartner Magic Quadrant for Personalization Engines *. The report noted that “ the personalization process creates a relevant, individualized interaction between a company and its audiences to enhance the recipient’s experience. It uses insight based on unique recipient behavioral data, as well as behavioral data of similar individuals, to deliver an experience to meet specific needs and preferences.”
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2019 Gartner Magic Quadrant for Personalization Engines | Find out why Monetate was named a leader. | Get the report here: http://bit.ly/2SvC9Jh (Photo: Business Wire)
Since being founded in 2008, Monetate has helped brands turn more of their customers into their best customers. We believe being named as a Leader in the Gartner Magic Quadrant for Personalization Engines further validates this mission. Monetate recently announced the Monetate Personalization Exchange, a network to connect brands with the data and content they need to deliver hyper-personalized customer experiences. By bridging the gap from digital advertising experiences to owned property experiences, Monetate enables brands to address the end-to-end ecommerce journey.
“We are honored and delighted to be recognized as a Leader in the Gartner Magic Quadrant for Personalization Engines for the second consecutive year. This validates our hyper-focus on delivering exceptional value to customers, both present and future,” said Stephen Collins, CEO, Monetate. “Monetate is extending the Monetate Personalization Engine by investing in building the world’s first programmatic Personalization Exchange. The Monetate Personalization Exchange will allow brands to deliver more quality experiences, more often, across all their properties.”
A complimentary copy of the 2019 Gartner Magic Quadrant for Personalization Engines is available on Monetate’s website here: https://get.monetate.com/gartner-2019/.
*Gartner Magic Quadrant for Personalization Engines, Jennifer Polk, Martha Mathers, Jason McNellis, 3 July 2019
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Monetate, the global leader in personalization software for consumer-facing brands, enables marketers to grow more of their customers into their best customers. Monetate’s industry-first programmatic Personalization Exchange allows brands to create a more relevant and personalized customer experience. Monetate’s scalable, powerful, and agile Personalization Engine helps brands deliver individualized experiences that delight customers and increase lifetime value.
Founded in 2008, with offices in the U.S. and Europe, Monetate is used by leading brands around the world and influences billions of dollars in revenue every year for QVC, Newegg, Timberland, Carnival, The North Face, and hundreds of other market leaders. Learn more at www.monetate.com
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PUB: 07/23/2019 08:00 AM/DISC: 07/23/2019 08:01 AM
Copyright Business Wire 2019.