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Why Your Blog’s Landing Pages Suck (and How to Fix Them)

The success of your blog rests on your landing pages. Also referred to as sales pages or money pages, their main goal is to convert visitors. Whether your purpose is to increase your email list, turn visitors into customers, or any goal that requires your audience to commit to your desired action, your landing page …

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Analyzing the Must-know SEMrush SEO Ranking Report Part 1

SEMrush.com As more businesses rely on the Internet to make transactions and grow, the demand for further innovation in web optimization also rises. This means that the ranking battle is only becoming more competitive. In this six-part series, Edgy Labs evaluates SEO industry leader SEMrush’s latest research and findings. If you want to win this …

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What Is Influencer Marketing? – Single Grain

NOW UPDATED! This post was expanded for 2017 with new tactics for growing your business with influencer marketing! Are you tired of getting the same old lackluster results for your marketing strategy? Marketing can drive even the most hardened entrepreneur up the wall. Branding, speaking your audience’s language, platforms etc and figuring out which marketing strategies are most …

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The 3 Behaviors Driving the Most Creative Content Marketers

Editor’s note: You may have missed this article when CMI published it last year. We’re sharing it now because it’s the time of the year when we like to talk cold sweets (and remind you about the qualities needed for creative content marketers.) Before we get into all that delicious content marketing stuff, let’s talk …

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