Question 1: Email is always evolving. What major change or innovation will alter how we email in 2018? Better ways to deal with email chaos. Email is here to stay, and so is the way most people use it. Unfortunately, the average white-collar employee checks email about once every six minutes, and attention-switching resulting from […]
What’s the Future of Email? Questions and Answers for 2018 Read More »
People don’t choose to buy from your brand on a whim. There’s always a reason behind their decisions, and uncovering that reason is key to gaining a brand following and growing your business. According to the American Marketing Association, the average consumer sees up to 10,000 brand messages a day. But out of those 10,000
As Facebook moves to capitalize on the growing popularity of messaging, Facebook-owned WhatsApp has this week announced the launch of WhatsApp business, their dedicated tool for brands. As you can see from the screenshots, the new app adds a range of business-specific tools, including: Business Profiles – Help customers with useful information such as a business
WhatsApp’s Rolling Out New Business Tools via a Dedicated App Read More »
Senator Chuck Schumer (D-NY) receiving a $500,000 donation from a pro-illegal alien group just before the government shutdown vote is fake news. There is no truth to reports that the Democrat Senate Minority Leader took a large donation from a pro-illegal alien group prior to the government shutdown. The federal government is in the midst
With spending on business technology expected to remain healthy this year, a recent report from research firm Forrester has some advice for CIOs and others buying business tech. First of all, says VP and Principal Analyst Andrew Bartels in “The Global Tech Market Outlook for 2018 to 2019” [fee required for full report], they should
Forrester report offers some tips for buyers of business tech Read More »
It takes a lot of hard work to effectively market a small business. But you don’t have to do it all on your own. It helps to have a fully stocked marketing toolkit full of apps, platforms and strategies. Here are 10 suggestions from members of the online small business community for tools and concepts
10 Suggestions to Help You Add to Your Marketing Toolkit Read More »
Companies have been working with influencers on marketing efforts and achieving good results, but what can marketers learn from influencers about growing brand fanbases? An infographic by Filmora explores techniques that some top YouTube stars use to grow their subscriber base, and marketers should listen up. According to Google, 60% of “YouTube subscribers would follow advice on what
Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. Admit it. When no one’s around, your favorite Spotify playlists bathe your soul like a week-long yoga retreat. Everyone things you’re up with your electronica and down with your rap. The truth, however, is that your true
As Instagram continues to pile pressure onto Snapchat, the Facebook-owned app keeps adding in smaller variations and tools to better differentiate its Stories option. This week, users have reported a few different options in testing, expanding the possibilities of what you can do within the app. First off, they’ve added a new text-only Stories option,
Instagram’s Adding Some New Tricks, Including Text-Only Stories Screens and GIFs Read More »
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